sally marketing

Email marketing that already knows what happened.

Newsletters, campaigns and sequences — written by Claude or ChatGPT from your real project and shop activity, with every claim linked to its source, then held until you approve. Contacts, consent, audiences, senders and deliverability are built in, per brand and GDPR-first.

Start free trial How it knows: the second brain

What is built in

From the first form submission to the campaign that cites last month's work.

Written from real work

Your agent reads the brand's second brain first — finished projects, orders, decisions, wins — then drafts the newsletter or campaign in your voice. Every claim links to the thing it came from, so you check facts instead of guessing.

Contacts & consent

Contacts with custom fields — text, selects, dates, country, language, and more — plus per-purpose consent with proper double-opt-in states. GDPR is the default, not a plugin.

Audiences that stay current

Build audiences from segment rules and sync membership on demand, so a send always goes to the people who actually match.

A real email builder

Design newsletters from styled sections and blocks with live preview, templates, test sends, and personalization variables. Your brand identity defaults flow in automatically.

Campaigns as graphs

Assemble campaigns as validated node graphs. Activating a campaign snapshots an immutable version, and event-triggered runs execute step by step — with retry and cancel per step.

Delivery you can inspect

SMTP and Amazon SES senders with health checks and real test emails. Every delivery has a ledger: queued, sent, opened, clicked, bounced, complained, unsubscribed.

Lead capture built in

Embeddable forms for any website, submission APIs, content gates with flexible unlock modes, and a media library for managed assets.

With your agent

Your agent drafts. You approve. Sally sends.

Connect Claude or ChatGPT and the agent you already use does the production work — reading the second brain before it writes — while the send button stays yours. For the technically curious: every one of these is an MCP tool.

marketing.message.create

Your agent drafts newsletters in the visual-builder format — sections, blocks, personalization — ready to open and polish in the editor.

marketing.campaign.create

Agents fetch the campaign graph schema, validate a graph, and assemble campaigns you can inspect node by node before anything activates.

marketing.audience.sync

Keep segment-rule audiences materialized and current without clicking through the UI.

marketing.message.propose_send

The important one: agents can never mass-send. They propose. The send happens only after a human approves it.

Trust by default

Built so nobody — human or agent — can quietly embarrass your brand.

✓Mass sends are approval-gated by design — for humans and agents alike.
✓Consent is checked per purpose; unsubscribes and bounces feed straight back into the contact record.
✓Sender setup separates configuration checks from real test emails, so you validate delivery before an audience ever sees a message.
✓Contacts convert into CRM people when a lead becomes a relationship — one timeline, no re-typing.

approval flow

A mass send in Sally

1. Draft is written — by you or your agent.
2. Test email goes to your inbox.
3. Send is proposed against a synced audience.
4. A human reviews and approves, from My Work or from the email Sally sends.
5. Deliveries execute, and the feedback ledger fills in.

Working with Sally

Run marketing where the evidence already lives.

Included in every plan. Projects, CRM, your store and your second brain feed it from day one.

Start free trial See pricing