work/campaign/send_
From two weeks of coordination to fifteen minutes, one pharma client's campaign

Turn your daily work into marketing campaigns.

Daily workSallyMarketing campaigns

What happens in your shop and your projects is already the material. Your agent builds the campaign in your brand's look, you decide what goes out, and Sally sends and measures every one.

Lead generation, newsletters, social posts, content for your site. Email, audiences, senders and deliverability are built in. Run one brand or twenty.

7-day free trial. No credit card required.

sally/mcp
> what happened at Northwind this month?
← 1 product sold out in 4 days · 2 launches · 6 finished projects
> build the restock campaign for Northwind
← campaign ready in your brand's look · 4 claims, each linked to its source
> send it
← approval requested · nothing sent yet
your agent
Reads what actually happened, builds in your brand's look, cites every claim
approval gate
Nothing reaches a customer until you say so

Working with Sally

  • Allergika
  • Allpresan
  • Rosaxan
  • SachMed Encasings
  • Avia Pharma
  • Ralf Berg Schmuck
  • Solaris Tea
  • hartmut.io
  • AutomateThis!

The Friday problem

Nobody knows what to write about.

Marketing asks around, waits for replies, and ships something vague. Meanwhile the interesting work — the product that sold out, the migration you finished, the decision that changed the roadmap — sits in an order list or a project board nobody in marketing can see.

what actually happened

One product sold out in four days

…becomes the restock campaign, written from the order data, not from a hunch.

what actually happened

6 finished projects

…become a client update that names what shipped — with a link to each project.

what actually happened

One hard decision in a meeting

…becomes the LinkedIn post people argue with — captured through intake, sourced to the note.

Why it works

Other tools can only rephrase what you type in.

Sally sees the work itself, because the work happens here. Projects, tasks, CRM and shop activity feed a brand memory — a second brain for your brand — that your agent reads before it writes a word. Every claim in a draft links back to the thing that actually happened.

For e-commerce brands

Your evidence is shop activity: orders, products, launches, restocks, best sellers. Connect Shopify or WooCommerce and the evidence flows from day one. Welcome, post-purchase, restock and win-back campaigns are built from what the store actually sold.

For agencies running e-commerce brands

Every brand you manage gets its own second brain, its own senders and its own campaigns, built from that brand's shop and your delivery work. One, three or twenty brands.

How it runs

From what happened to what went out, in three steps.

1. Your daily work lives in Sally

Projects, tasks and your shop. Nobody has to ask what's new anymore.

2. Sally knows your brand

What happened, which products you have, and your brand guidelines.

3. Your agent builds the campaign you need right now

Lead generation, a newsletter, social posts or content for your website. You approve, Sally sends and measures.

Control

Your agent drafts. You decide what sends.

Safe, reversible work runs automatically. Anything outward-bound stops for your approval with the full evidence attached — so letting an agent do the marketing never means losing the plot.

Approval before every send

Mass sends, publishing, customer data and destructive actions each require an explicit human approval — for agents and humans alike.

Sources on every claim

A draft is not a black box. Each statement links to the project, order, decision or note it came from, so you check facts instead of guessing.

Trust policies

Decide per agent which safe actions run automatically — drafts, notes, tasks — and which always wait for review.

Security baseline

SSO, two-factor and passkeys, session and key policies, and an audit log across sensitive actions.

Everything else in Sally

Also built in — because that is where the evidence comes from.

Sally is not a plug-in on top of your tools. The work can live here — projects, hours, customers, orders — which is how the marketing knows what happened. Use as much of it as you like; every plan includes all of it.

Connect your store

Shopify and WooCommerce: orders and products become contacts, context and campaign triggers.

Projects & tasks

Boards, checklists, dependencies, handoffs. Where the evidence comes from.

CRM

People, deals, follow-ups. Who you talked to and what was promised, read back when your agent writes.

Timesheets & clients

Log time per task, report per client — and let the campaign cite the work you billed.

Pricing

Every plan includes everything. Pay per brand, not per seat.

Solo
€250per month

1 brand. Everything included — for a single brand or business.

Team
€500per month

3 brands. For teams and agencies running several brands, each with its own second brain and senders.

Growth
€1,000per month

7 brands. For agencies and multi-brand operators at scale. Extra brands €200/month.

next/action

Your next campaign is already in your shop.

Start a trial, connect Claude or ChatGPT, and let it build from what your business actually did, with sources you can check. You approve what goes out.

7 days free. No credit card required.